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Bubbalicious
02-02-2007, 03:14 PM
Press Release Source: Stacy's Pita Chip Co. (http://biz.yahoo.com/bw/070129/20070129005908.html?.v=1)

''Stacys'' Meet Stacy's!!!
Monday January 29, 10:44 am ET
Stacy's Pita Chip Co. To Send 133,000 "Stacys" Snacks In Preparation for the Big Football Weekend

RANDOLPH, Mass.--(BUSINESS WIRE)--Stacy's Pita Chip Co. is reaching out to 133,000 people named "Stacy" in America by sending each one a party kit of Stacy'sŪ Pita Chips to enjoy! Just in time for the big football weekend, when snacking is top of mind, "Stacys" across the country will receive free bags of Simply Naked(TM), Parmesan Garlic & Herb, Pesto & Sundried Tomato, Cinnamon Sugar and Texarkana Hot Pita Chips. The mailing is keeping with the spirit of Stacy'sŪ Pita Chips, a brand that has grown through grassroots enthusiasm and word-of-mouth. Co-founder Stacy Madison is at the helm of the "To Stacy, From Stacy" effort, seeking out every "Stacy" in the United States to share her love of Pita Chips and wholesome snacking.

Stacy'sŪ research shows that the top 10 Stacys hot-zones with the highest concentration of "Stacys" are:

1) Minneapolis / St. Paul, MN
2) Oklahoma City, OK
3) Columbus, OH
4) Indianapolis, IN
5) Salt Lake City, UT
6) Dallas / Ft. Worth, TX
7) Jacksonville, FL
8) Denver, CO
9) Birmingham, AL
10) Nashville, TN(1)

(1) Concentration of people named Stacy per capita based on top 50
metropolitan U.S. cities

Source: Stacy's Pita Chip Co.

· "Stacys" across the country will receive free bags of Simply Naked(TM), Parmesan Garlic & Herb, Pesto & Sundried Tomato, Cinnamon Sugar and Texarkana Hot Pita Chips. (Photo: Business Wire). View Multimedia Gallery


Stacy'sŪ Pita Chips can be paired with a variety of accompaniments for game day snacking. For example, Simply Naked(TM) Pita Chips taste great with hummus, Texarkana Hot are perfect with salsa or guacamole, and Cinnamon Sugar are sinfully delicious when dipped in melted chocolate.

"It's not a coincidence that everyone typically congregates in the kitchen," explains co-founder Stacy Madison. "Food is the denominator that we all have in common and I hope that our 'snack-attack' will bring joy to Stacys everywhere."

Ten years ago, Stacy and her business partner dreamed of opening a restaurant. Burdened with student loans and unable to afford the investment in a restaurant, they designed a food cart to sell all-natural pita bread roll-up sandwiches in the Financial District of downtown Boston. "Stacy's D'Lites," as the sandwiches were called, were an instant hit, and the lines grew longer each day. To incent customers to wait in the lines, Stacy gave them seasoned pita chips that they made from extra pita bread. Customers loved them so much, they began asking Stacy to make the pita chips for parties and started buying bags of the chips to bring home or to the office. Customers encouraged Stacy to get her delicious chips into stores. She listened, and in 1997 Stacy's Pita Chip Company was born.

About Stacy's Pita Chip Company

Stacy's Pita Chip Company, Inc. was founded in 1997 by a social worker and a psychologist with a passion for good food and a commitment to stay healthy. Our tasty flavors have made Stacy's a growing favorite of people across the nation. Good Housekeeping recently voted Stacy'sŪ Pita Chips among the best of trans-fat-free snacks. Stacy'sŪ Pita Chips are all natural and all Stacy's products contain 0mg cholesterol and 0g trans fat, and each and every bag has a distinctive taste. Pita Chips come in six delicious flavors: Parmesan Garlic & Herb, Pesto & Sundried Tomato, Cinnamon Sugar, Simply Naked(TM), Texarkana Hot and NEW Multigrain. Stacy'sŪ Soy Thin Crisps are sold in Simply Cheese(TM), Sweet BBQ, and Sticky Bun(TM) flavors. Stacy'sŪ Bagel Chips are sold in Simply Naked(TM), Toasted Garlic, "Everything" and Whole Wheat flavors. Stacy's can be found at food retailers across the nation including Kroger, Publix, Safeway, Shaw's, Stop & Shop, Roche Brothers, Wild Oats, Whole Foods, Costco and BJ's Wholesale Club. For more information or product availability go to www.stacyssnacks.com or call 1-866-4-STACYS.

MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5320672


Contact:

The Castle Group
Hilary Allard, 617-227-0012 x224
hallard@thecastlegrp.com

Source: Stacy's Pita Chip Co.