I'm all for healthy eating, but you're right, it IS getting obnoxious.
They already overcharge for the garbage food that's normally purchased in bulk for really cheap. Fresh foods are going to be more expensive to purchase and therefore, more expensive to sell. Also think about the long distance movers than have to bring that stuff to various locations ASAP. It's kind of pointless.

I will never pay $3 for an apple, thank you.